Information Management Behaviour of Coastal Aqua Farmers
Information Management Behaviour of Coastal Aqua Farmers
Date
2008
Authors
Kumaran, M.
Raja, S.
Alagappan, M.
Sarada, C.
Chandrasekaran, V.S.
Kalaimani, N.
Journal Title
Journal ISSN
Volume Title
Publisher
Society of Fisheries Technologists (India)Cochin
Abstract
Information is the first unique input to proceed further towards an enterprise building.
Aquaculture sector needs to be supported with 'full information' to help every stakeholder
to help themselves. The present study undertaken with the shrimp farmers of coastal Andhra
Pradesh and Tamil Nadu to understand the shrimp farmers' information seeking, processing
and sharing behaviour indicated that technicians/consultants of feed inputs companies ( 76%
and 84%) and peers (40% and 80%) were prominent information sources. The information
provided was triangulated and shared with fellow farmers. Enforcing fishery extension service
as the 'prime function' of State fisheries departments, audience segmentation and targeting
of message, capacity building of fishery extension personnel on effective handling of ICT,
involving farmers groups, farm opinion leaders and private extension agencies as partners
of extension would give 'cumulative effect' in information diffusion and adoption of good
farm management practices
Description
Keywords
Aquaculture, Information management. Private Extension, Extension strategy
Citation
Fishery Techn 45(2):243-248