Marketing research methods
Marketing research methods
Date
2018
Authors
Jeyanthi, P.
Journal Title
Journal ISSN
Volume Title
Publisher
Central Institute of Fisheries Technology, Cochin
Abstract
Description
Keywords
Citation
Jeyanthi, P. (2018) Marketing research methods. In: Advanced Statistical Methods and Computational Software for Fisheries Research and Management, Geethalakshmi, V. and Chandrasekar, V. (eds.) (2018), Kochi, India, ICAR-Central Institute of Fisheries Technology, pp.152-156