Economics of marketing of fisheries products

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dc.contributor.authorAnnamalai, V.
dc.date.accessioned2013-12-02T09:41:52Z
dc.date.available2013-12-02T09:41:52Z
dc.date.issued2003
dc.description.abstractThe economic evaluation of fishery products has two distinct but complementary aspects. The first is the identification of cost-price equation and second related to the market sustainability or the credit worthiness of a product . These evaluations are carried out assuming ideal production and marketing environments ignoring both internal and external economics of production. It also describes the product choices , principles of product choices, Product life cycle, pricing of products, Fish marketing, marketing principles and functions, Organized marketing.en_US
dc.identifier.citationIn Winter School manual on 'Product Development and Seafood Safety' organized by CIFT Cochin 11 Nov. - 10 Dec. 2003, 429-437en_US
dc.identifier.urihttp://hdl.handle.net/123456789/771
dc.language.isoenen_US
dc.publisherCentral Institute of Fisheries Technologyen_US
dc.subjectFishery productsen_US
dc.subjecteconomic evaluationen_US
dc.subjectpilot plant experimentsen_US
dc.titleEconomics of marketing of fisheries productsen_US
dc.typeBook chapteren_US
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